Unit 15

P3 Storyboard In the storyboard we roughly planned the audio visual promo using sketches and little word count. This worked and helped as we could base the video on more of a platform rather than jumping in without any knowledge of what to do. This was all part of a pre production stage we took to make sure everything ran smoothly for when it was time for recording and editing. Script We did not think it was necessary for a script for this audio visual promo as there was not much speaking planned if any at all so we thought it would be much more importantly to use our time better.  Risk assessment This is the risk assessment and it was important for ensuring legal constraints were followed by both parties on set. We got the gym owner to sign it off and we got to recording. The risks were made minimal after we scoped it out. The gym owner was happy enough with our sheet and granted us permission to film on sight. When on sight we followed the risk assessment very carefully and made ...

  When producing an audio-visual promo, there are several legal, ethical and moral issues that need to be considered. Some of these issues are: Legal issues: - Misrepresentation and false advertising laws - Copyright laws - Royalties and licensing agreements - British Board of Film Classification guidelines for TV broadcasting - Advertising Standards Authority guidelines Ethical issues: - Use of deceptive tactics or manipulative messages - Use of stereotypes or insensitive content that can offend certain groups - Adherence to ethical principles such as transparency, honesty, and fairness - Respect for privacy and personal rights of individuals Moral issues: - The impact of the message on the broader society - The content of the message with moral values - The potential harm that the message may cause to individuals or groups - The responsibility of the creator to act ethically and to avoid wrongdoing As for risks associated with creating an audio-visual promo, these may include rep...

                                                                         P2 I have been tasked with making audio visual promo. I will be working with Lewis Patterson and Ellie Hempsall. We will be working as a group and make an advertisement for a mixed martial arts gym.  Target audience The customer profiling sheets below have been given to my group by local business S:Media.  They represent who will be targeted by our advert and the person who will want and people who will improve themselves. We chose the gender as male as we feel that the main people that will want to come to this gym and use the facilities. Male are often more violent and prefer fighting such as the UFC and boxing. In those sports the main audience will be and is men this means we can also use clips of other fighters or refe...